MTN DEW® will showcase MTN DEW® Zero Sugar, the newest offering from the beverage brand, in a thirty second in-game advertisement during Super Bowl LIV on February 2. The television commercial kicks off an omni-channel marketing campaign that touts the tagline “As Good As the Original, Maybe Even Better,” and puts a twist on a scene from the classic Warner Bros. Pictures horror film, The Shining. The ad features actors, Bryan Cranston and Tracee Ellis Ross in a fun re-imagination of the famous “Here’s Johnny” scene from the film.
Here comes the Super Bowl Commercials! MTN DEW and Bryan Cranston’s whacky love letter to “The Shining”.
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